End of summer

September 3, 2008 by jford
Filed under: Uncategorized

Well, the unofficial end of summer is here. Here in Michigan, kids go back to school, legislators go back to doing what they do, and people tend to get more focused on work, and not what up north destination they will be camping at the upcoming weekend.

In my previous positions at Michigan State, this transition always seemed to happen the week before Labor Day, when classes start. However, most recently at the private sector Internet consulting firm I was at, you always saw it. All of a sudden, projects and initiatives they were unconsciously being put off get placed on the forefront. I think its just human nature. Of course, this mad push tends to go until just after Thanksgiving, and then you hear “we will get to it in the New Year” But that is another post for another day.

We had a very busy and productive summer at Netvantage Marketing. As many of you know, this was our first summer, and we have been very fortunate to gain several great clients. They have been a nice mixture of all of our services, which is good as we don’t want to get too focused in one area. We hosted a successful seminar in East Lansing, and hosted a non profit search engine optimization contest, which was won by the way by the American Red Cross Mid Michigan Food Bank. We made some media splashes, getting featured in the Lansing State Journal’s Business Section, as well as getting featured twice in Capital Gains Media. We have found all these wonderful friends on Twitter (I really didn’t know we were that popular), and made some great connections in the blogoshere of online marketing. And we joined lots of business associations, including the Web Analytics Association, Lansing Regional Chamber of Commerce, Meridian Area Business Association, South Lansing Business Association, Mid Michgian Creative Alliance, and Michigan Business & Professionals Association.

So, we weren’t exactly hanging out at the Cedar Point wasting away our first summer in business. Yeah, maybe we had some fun, but it was a properous first summer, and we look forward to things getting even busier as the rest of the world comes back from the beach.

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